SUMMER 2024 - Social Media Copywriter Intern

As a Shark Group Social Media Intern, you are an important part of the team.

Do you thrive in a fast-paced environment and want to hit the ground running with various projects? Do you embrace creative challenges while still thinking outside of the box? If you said yes to any of these questions, then this opportunity is for you.

The Social Media division of The Shark Group is looking for the right, determined person to join our team. If you think you have what it takes, then we want to meet YOU.

Overview: The Shark Group is a Marketing and Consulting firm that offers branding solutions for top brands and celebrities. Founded by Daymond John, star of ABC’s hit show, Shark Tank, our goal is to tap into the heart of a brand and position it for success.

All applicants must have the following skills:

• Enrolled in a college or university with a focus on marketing, communications, journalism, or related fields.
• Well-versed in social media including Facebook, Twitter, Instagram, etc.
• Excellent communication skills, both verbal and written, with a keen eye for grammar, spelling, and punctuation for writing social media copy.
• Creative thinking and the ability to develop unique and engaging content.
• Keen attention to detail to ensure brand-voice consistency across all channels.
• Strong initiative and willingness to take ownership and accountability in order to meet deadlines.
• Organized, have a strong attention to detail, and be able to complete projects independently.
• Ability to multitask, prioritize tasks, and meet deadlines in a fast paced environment.
• Basic knowledge of analytics and eagerness to learn and improve performance metrics.
• Positive attitude and enthusiasm to learn about the business.

As an intern, you will gain educational experience by:

• Participating in day-to-day social media execution, including but not limited to, creating, scheduling, and posting content.
• Developing creative and engaging social media content and social media campaigns, included but not limited to captions, tweets, posts, and short form copy for Instagram, Facebook, Twitter, LinkedIn, and other platforms.
• Drafting social media copy for various Shark Group/Shark Tank affiliated accounts and celebrities.
• Contributing in brainstorming sessions to ensure that all messaging is consistent and learning how to work effectively as a team player.
• Researching and learning how to maintain consistent brand-voice across all social media channels.
• Collaborating with the team (graphic designers, marketers, and other team members) on additional various tasks related to social media copywriting.
• Staying up to date on social media trends, industry best practices, and emerging platforms to identify opportunities for innovative content creation.
• Contributing to the development and maintenance of a content calendar, ensuring a consistent posting schedule.
• Supporting the department staff with other special projects, as needed.

Learning Outcomes Include:

• Gain in-depth knowledge and proficiency in using various social media platforms, including Facebook, Twitter, Instagram, etc., for creating engaging and effective copy.
• Enhance writing skills, both verbal and written, to craft compelling and persuasive social media copy that aligns with brand voice and resonates with the target audience.
• Develop an understanding of brand guidelines and the importance of maintaining consistent brand voice across all social media channels.
• Learn to take ownership of tasks and meet deadlines in a fast-paced environment, cultivating a sense of responsibility and accountability.
• Demonstrate the ability to work independently on social media copywriting projects, from conception to execution.
• Gain insights into marketing strategies and the role of social media copywriting in promoting businesses and brands effectively.
• Enhance collaboration skills by working with the social media team in brainstorming sessions and executing social media campaigns.
• Develop an awareness of social media analytics and the impact of data on improving social media copywriting performance.
• In-depth knowledge of social media platforms and their functionalities.
• Ability to provide support in various aspects of social media marketing and team collaboration.
• Proficiency in conducting talent research within the context of social media marketing.

Requirements:

• A passion for Social Media!
• All candidates must be available to intern virtually at least 3 days per week, for at least 4-6 hours per day, during the office hours of 10-6 pm EST.
• Must be currently enrolled in a college or university and able to receive credit for your internship at The Shark Group.
• Must provide an official school letter acknowledging proof of enrollment and eligibility.
• All internships will be remote, candidates must have access to working wifi and a computer/ laptop.

This is an unpaid internship; however, a $10 daily travel stipend will be provided.

The Shark Group is in compliance with all State and Federal labor laws and guidelines.