Social Media & Marketing Internship
Check with your internship coordinator BEFORE accepting to determine how you might do this internship for credit.
Social Media & Marketing Internship
Overview
The Renew Democracy Initiative (RDI) is a non-partisan, not-for-profit organization dedicated to renewing and advancing the values of liberal democracy in the U.S. and around the world. We promote intellectual humility and an empathetic approach to disagreement.
We have a small, tight-knit executive team, so interns will have the unique opportunity to learn all aspects of how to run an organization and make a personal impact on America’s democratic landscape. Because we are a start-up organization, interns should also be ready to play multiple roles as we have an “all hands on deck” mentality. All roles will have a mix of substantive and administrative responsibilities.
Interns will have nearly unprecedented access to our Board of Directors—including renowned chess champion Garry Kasparov, Senator Heidi Heitkamp, Senator Bob Kerrey, Pulitzer Prize winner Bret Stephens, former head of the Republican National Committee, Michael Steele, and many others. Check out our website for more info!
About the Role
Responsibilities will include a number of the following. Candidates should have interest in some of these, but do not necessarily have to have experience in all of them:
- Working with the marketing team to create and implement social media campaigns that promote RDI to stakeholders and different segments of our target audiences;
- Maximizing engagement with members of the online public and responding to messages, comments, or posts in a witty manner consistent with RDI’s views.
- Creating engaging, informative online content that can be adapted to our various digital channels. This will involve writing pithy captions that effectively summarize key ideas;
- Using our social media management platform (Social Pilot) to monitor analytics to draw in and maintain a wide audience;
- Planning and executing the distribution of multimedia content, with the twin aims of maximizing reach and developing a consistent brand for RDI;
- Working with key RDI stakeholders to simultaneously promote their and RDI’s online brands;
- Reaching out to diverse communities of online influencers to further disseminate our content;
- Leveraging and maintaining our customer relationship management database in order to track contributions and audience interactions with RDI content.
Qualifications of an ideal candidate:
- Knowledge of social media management, marketing, and/or communications is absolutely key. Our platforms include Twitter, Facebook, Instagram, and LinkedIn.
- Exceptional undergraduates, graduate students, recent grads; or those with relevant & commensurate work experience are encouraged to apply;
- Detail-oriented to a fault;
- In full support of RDI’s mission and values;
- Politically well-informed & interested in promoting liberal democracy with a strong intuition for how to make content resonate with the online public;
- Excellent verbal and written communication skills;
- Open-minded and willing to interact with those whom they may disagree with;
- Social, articulate, and a self-starter unafraid to take initiative;
- Experience with Customer Relationship Management and relevant online databases, such as EveryAction and SocialPilot, is a plus.
Logistics & Benefits
- An ability to work remotely due to the current crisis and, if/when it’s safe to return to the office, an opportunity to work at an exciting start-up with unlimited snacks, coffee, and other perks.
- Our internships last 3-6 months. Interns can either work full time (40 hours/week) or part time (15-25 hours/week);
- Hours are flexible and we are willing to work around your academic schedule;
- An opportunity to work closely with senior organizational leadership, including the Executive Director, as well as access to members of the Board of Directors, and other individuals from RDI’s extended network;
- This is an unpaid internship;
- A typical day could include spending a few hours on RDI’s social media channels, a lunch-and-learn with a prominent political figure, a world champion poker player, or a business leader, time reviewing RDI’s customer relationship manager, and a team meeting to update & improve upon our social media strategy.
We are recruiting on a rolling basis. Please send a resume, brief cover letter, and any examples of your work that would be relevant to social media management (Feel free to be creative) to info@rdi.org. Please also indicate your desired hours per week and start date in your cover letter. Only complete applications will be reviewed.